SEO Tips

Grade your website

This is a great little tool that will give you an idea how well positioned your website is: http://websitegrader.com/

META Tags

Each page of your site should contain the following META tags, and should be tailored to the content of each page. Therefore, the META tags of each page can be unique to that page, and different from the META tag content of other pages on your site.

1. Title:
   The page title on every page should be around 67 characters or less than 80 (including text, punctuation, and spaces). Short and to the point - use keywords and phrases that not only describe the page, but words that appear in the page as well. Choose keywords that you want to be found by - research keywords here: https://adwords.google.com/select/KeywordToolExternal
2. Keywords:
   20 DIFFERENT words (no phrases or repeated words), separated by commas, that best describe your work/site/services. Ideally, many of these words will also be repeated in the copy of your site. Research keywords here: https://adwords.google.com/select/KeywordToolExternal
3. Description:
   A site description in about 150 characters or less than 200 (including text, punctuation, and spaces): This allows you to control the text that appears in the summary field generated by the search engine. Target the most important words contained on your Web pages. Try to eliminate as many filler words as you can to make room for your keywords.

Business Directories

List your business in as many directories as possible, starting with the most trafficked or relevant, i.e.:

1. http://www.google.com/local/add/
2. http://listings.local.yahoo.com/csubmit/